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BABA SEHGAL is gonna sing a song in Telugu after a long long time. Last time he sang for Chiranjeevi in RIKSHAVODU. He sung a popular number Roop Tera Mastana…” in that movie. This time he is gonna croon for Chiru’s brother PAWAN KALYAN in his upcoming movie JALASA.

BABA SEHGAL was very popular in early 90s when he made RAPPING in Hindi fashionable. But he made so by lifting piece by piece from popular English numbers like ICE ICE from Legendary Rock Band QUEEN. Anyway, now he is singing while DEVI SRI PRASAD is composing. Devi is very notorious for lifting other people’s work. So I just wonder if LIFTER+LIFTER = MEGA LIFTER? But, hoping they will dish out something fresh out of the oven.

FILM AWARDS in Tollywood including NANDI AWARDS have always been all over the place with their selection process. They are 99% of the times INFLUENCED. And I don’t think that it will be any different with AP CINEGOERS ASSOCIATION 37th FILM AWARDS too. But the audiences need to be informed no matter what I think… Right?

So, here you go:

BEST ACTOR: NTR (RAKHI)

BEST ACTRESS: CHARMEE (RAKHI) - DON’T YOU GENUINELY FEEL RIDICULOUS ABOUT THIS AWARD. WHERE IS GENILIA OF BOMMARILLU MAN!!!!!!!!!!!!!

BEST DIRECTOR: PURI JAGANNATH (POKIRI)

BEST FILM: BOMMARILLU

BEST VILLAIN: SAI KUMAR (SAMANYUDU)

BEST MUSIC DIRECTOR: DEVI SRI PRASAD (BOMMARILLU)

LIFETIME ACHIEVEMENT AWARDS: BAPU, RAMANA and JAYASUDHA

SPECIAL FELICITATION: SHYAM BENEGAL

THE AWARDS ARE GONNA BE PRESENTED SOMETIME IN DECEMBER AT LALITHA KALA THORANAM.

DEVI SRI PRASAD joins the chorus demanding one crore rupees as remuneration after Ileana and Trisha stunned the film industry… with their demands… These demands by Devi are said to have startled many producers like M S Raju… So, what is the next logical thing that they do? It is being rumoured that they are temporarily keeping away from him… so that hopefully, Devi would change his mind.

MALLANNA… Yeah! This is the title of the new movie that is launched on 24 September, 2007 in Prasad Labs of Hyderabad. But what makes it special? Well, the movie stars one of my all time favorite actors VIKRAM and beautiful SHRIYA in the lead… So, it is a killer combination… Don’t you agree? What else is interesting about this movie? It is a Bi-lingual. If anyone of you are not aware of the term… it is just that the movie will be made in a couple of languages. In this case Tamil and Telugu. There will be no problems that arise out of dubbing a Tamil movie into Telugu or Vice-Versa. And, the movie is conceptualized and being directed by Susi Ganesh. He worked with Mani Ratnam in the past. And according to Vikram, Susi Ganesh is a perfect combination of Mani Ratnam and Shankar. And I believe his take on him… The reason being the Promo, Teaser or Trailer… what ever you call it. Just watch this magnificent trailer and tell me if you disagree…

Did you watch it? What do you say? Simply fabulous… isn’t it? Anyway, the extravagant launch was attended by Dasari Narayana Rao, DVS Raju, K. Raghavendra Rao, Ramesh Prasad, C. Kalyan, Susi Ganesh, Ekambaram, Devi Sri Prasad, Priyamani, Kaveri, Vikram, Shriya and Kalaipuli Thanu. The Tamil version is called Kanthaswamy (Lord Muruga) and the Telugu version is called Mallanna (Lord Shiva). According to Susi Ganesh, the movie has a social message and will especially be liked by kids and youth as the movie is being crafted on a Hollywood scale… Moreover the lead actor Vikram is appearing in various getups heightening the curiosity factor. The movie would be ready for release in April, 2008.

According to DVS Raju, Kalaipuli Thanu specializes in getting everybody’s attention with extravagant acts. He always make sure that his films are special. And that the trailer of Mallanna reminds him of Hollywood trailers. And according to Vikram this extravagant invitation is just the tip of the iceberg and also the trailers of Mallanna sparked tremendous response. He says, Kalaipuli Thanu is also called as Publicity King back in Chennai. And that Mallanna will be another feather in his cap after Siva Putrudu and Aparichitudu.

MOVIE: Mallanna
CAST: Vikram, Shriya
CINEMATOGRAPHER: Ekambaram
MUSIC DIRECTOR: Devi Sri Prasad
PRODUCER: Kalaipuli Thanu
BANNER: V Creations
DIRECTOR: Susi Ganesh

TO VIEW MALLANNA MOVIE GALLERY CLICK HERE

Mamta Mohan Das is making immense use of Devi Sri Prasad’s friendship (rumoured to be more than that…) to further her career both as a singer and as an actress. In fact Devi is trying his best to get her meaty roles in good movies… But as you know people have their own whims and fancies… so it is being felt that Devi is in fact very protective and insecure of Mamta when it comes to certain co-stars. So he is said to be accompanying her to almost every shoot and in fact he is said to have attended Jagapathi Babu starrer Homam’s song shoots… along with his friend… (love interest…)

Hey guys, I saw an interview of Devi Sri prasad yesterday about the year gone by… and his hits…

I certainly acknowledge that Devi is one of the brightest musicians of Telugu cinema in recent times. In fact he has given some memorable compositions like Sontham, Anandam, Khadgam, Varsham, Bommarillu, Arya and many more…

But I was furious to hear him talk about the hard work behind the hit song “Rang rappa…(Holi song…)” from Rakhi. The reason for my fury was that he was quick to claim the hard work but left the theft(…so called inspiration) part behind. Some of U might have already observed that this particular song is like continuation of the famous NOKIA N Series advertisement. I agree that Devi worked hard on the percussion part by using iron drums, plastic cans and sundry but the output belies all that and sounds at least 75% like the mentioned ad, if not more. In fact the whole exhilarating drumming sequence with very high notes even though beautifully done by Devi, was copied from that ad. Mere coincidence is unlikely, as the ad came out just a couple of months before the release of the movie. When will our Tollywood people start acknowledging their sources…?

Rakhi, what else can be said about the music in the film… than to say hats off!!! Generally, I don’t listen to such mass songs…

but the instantly hummable tunes by Devi Sri Prasad made me listen time and again. And now I found that I am not the only one… to do so…



On the night of 7 January 2007, the Hexa platinum disc function of Jr. NTR’s latest film Rakhi was held at Green Park hotel. Ace film director and the godfather of sentimental movie dramas, Dasari Narayana Rao graced the occasion as chief guest. The celebritiess who participated in this function include Jr. NTR, Krishna Vamsi, KL Narayana, S Gopal Reddy, Devi Sri Prasad, BVNS Prasad, ML Kumar Chowdary, Dil Raju, Rajamouli, Kota Srinivasa Rao, Raju Harwani etc. And the for all the fans of Jr. NTR, the good news in the new year is the looks of their beloved star were stunning to say the least. Blue denims, silky navy blue shirt, and last but not the least, the slimmest body that he ever had… all made him look handsome… All the best for his upcoming movies…